Benefits of Social Media Marketing

Not utilizing Social Media Marketing as a part of your overall marketing plan is like not owning a store-front and trying to sell clothing 30 years ago.  There are so many things you can do with Social Media and so many ways you can benefit as a business owner.  In addition, social media marketing usually helps boost your other marketing…

PPC or SEO which is Better?

Everyone wants to be in the number one spot in Google right? Now multiply that everyone x’s 3 and you just might come close to a realistic figure. Some of us might even settle for being number two or three, on page one of course. Well that would be great and it does and can happen. However in the year…

PPC (Pay-Per-Click) Advice for Small Business Owners

A few words of advice to those of you who are new to PPC (pay-per-click) – especially business owners:

If you’re a business owner hire a professional PPC specialist (unless you have a ton of time to devote to the craft)
Read everything you can about AdWords – You may want to start with “”AdWords for Dummies””
Do not throw a load of…

Small Business Owners Beware of Fake SEO Specialists

It seems there is a wave of Internship positions for Internet marketers or SEO specialists with either a huge list of qualifications necessary to obtain these (slave labor) oops, I meant “Internship” positions or (on the flip side) positions for Internet marketers where they don’t care if you have any experience whatsoever.  What is even more interesting is when I…